Introduction To CPA Marketing

What is CPA Marketing

 CPA (also known as cost-per-action) is an effective way for online advertisers to select how they want to pay for their advertising. It essentially measures actions that are taken by the website visitor, and includes anything from signing up to a newsletter, providing an email address, filling out a short form or making a purchase (this can be for a trial, the shipping and handling fee or the full price of the product).

As Google itself puts it, "you (the affiliate) get paid whenever a site visitor clicks on the ad on your site AND performs a specified action, such as generating a lead or purchasing a product."

And with this sentence alone you can clearly see the power of CPA – where advertisers ONLY pay when action is taken by the website visitor (either by subscribing or buying the product).

This is vastly different from Cost-Per-Click (CPC), in which advertisers pay each time someone clicks an ad to visit your website.

Here’s an example of how people can make money from CPA offers:

This dating offer earns $6.10 whenever any US men of 35 years sign up through my link, its as simple as that...
Quite simply, an affiliate will try to send traffic towards this website, and if the visitor fills out the form and clicks submit, the affiliate is paid a commission (the size of which depends on that particular offer and what CPA network they’re working with).
CPA networks (the middlemen) are loaded with offers like this, and all you need to do as the affiliate is get as many people as possible to fill out the form.

And that’s it! Because unlike many of the Pay-Per-Click related affiliate programs, you get paid for leads, not actual sales. In fact, most of the time the visitor doesn’t even need to get their credit card out in order for you to get paid!

As a result, those who engage in CPA marketing are able to earn very good money, and when you apply some of the PPC strategies discussed in this guide to profitable CPA offers, you’ll be able to do exactly the same very soon!
So, are you starting to see why many companies prefer CPA? They only want to pay for advertising with serious results (such as a sale) – not just for dead-end visitors to their website.
And the best part is, people like you and I can get paid easily for making sure that “action” takes place!
As you’re about to see, the CPA system I’ve outlined below is based around the simple idea of buying traffic at low prices and selling it at higher prices – also known as “Arbitrage”.
                  CPA MARKETING TIPS VIDEO

This blog will show you how you can generate high-quality traffic (people who are mostly likely to make a purchase or perform an action, such as filling out an online form) very inexpensively, and sometimes completely free. And I’ll show you how you can get paid big bucks for generating that traffic and helping those actions take place.

If you’re confused already, don’t worry, I’m going to give you a crash course on how to make big money through CPA Arbitrage.
If you’re new to this, it might take some time to get the hang of it, and that’s perfectly fine. Just follow this guide, step by step. Read it carefully, and take the time to research anything you don’t understand.

Any questions about what you've read so far or on CPA generally, please comment below.....